Autumm - Winter 2010/11
Women’s Collection F/W 10.11
The winter 2010 NORTH SAILS collection for women is innovative insofar as design and colors, with sportswear inspired styles for women who sail but still wish to be feminine.
The collection focuses on three different color ranges characterizing the three lines that inspire it: black, white, deep sea blue and charcoal to underline the brand’s nautical origins. Sportswear “illuminated” by details such as embroidery, silver inserts, sequins and glossier fabrics. Neutral colors like white, pearl grey and charcoal are used on the clothes that are sports inspired, but still very feminine, particularly the coats and jackets that take up the NORTH SAILS SYSTEM concept used in the men's collection: jackets that are reversible or have detachable linings in contrasting colors that can be worn either together or separately. Sand, lilac, sage, prune, dark brown and ivory are the colors that play a major role in the “city” line, on washed effect fabrics that are more luxurious, carefully constructed and very feminine.
The VINTAGE line is presented once again with basic articles such as sweatshirts with or without hoods, t-shirts, polo shorts and trousers in “bright” colors like navy, green, prune and purple, embellished by patches in colored wools and with details such as the inside of the hood, the sweatband or the sleeve guards in contrasting colors. There are two types of finishing: shiny black for the nautical and sports lines and gunmetal for the city and vintage lines.
The NORTH SAILS menswear collection for next autumn/winter has three themes: DAY SAILOR, THE HAMPTONS and VINTAGE. The brand with its nautical roots has made a return to its sporting background and this season it has introduced a shared colour range for the three themes, giving more fluidity to the collection. Another common feature is greater emphasis on graphic elements, which enhance the qualities of the clothes while also providing further continuity between the different themes. There is particular attention to detail, with the care for even the smallest elements, giving the collection a certain uniformity that makes it possible to mix and match the garments from the three themes while still preserving their individuality.
The DAY SAILOR theme, which has always been representative of the North Sails brand, has a significant amount of washing treatments and embroidery. The US look from last season has a more low-key presence here and serves to recall the brand’s American roots.
This season THE HAMPTONS, the theme inspired by the atmosphere and traditions of American yacht clubs, has even more clean-cut garments. They too have undergone washing treatments and have a greater number of appliqués.
The ORIGINAL theme brings back legendary clothes from the brand’s history, such as polos, t-shirts and sweaters. Standing out among them are the ORIGINAL VINTAGE garments, which benefit from a washing treatment that gives them a distressed look. They now feature graphic elements in a broader range of patterns.